In Sweden, the deep connection with nature is expressed through Allemansrätten, the “Right to Roam.” This tradition allows everyone to explore forests, coastlines, and remote landscapes freely, fostering respect for and enjoyment of the natural world.
Taking inspiration from this philosophy, Hasselblad introduces the Vandra Camera Backpack, a companion designed for photographers who seek to move at their own rhythm, whether in untouched wilderness or within dynamic cityscapes.
With a design that reflects both functionality and a spirit of exploration, the backpack offers secure, accessible storage while encouraging photographers to stay immersed in their surroundings.
Bag capacity
Within the approximately 20L capacity, a Hasselblad camera with two lenses finds its ideal home, alongside laptops, tablets and essential photography accessories. Three removable dividers allow photographers to customise the interior layout, adapting to individual needs.
Swift access
The right-side opening provides direct camera access, enabling photographers to capture decisive moments without delay.
Dual security
Two magnetic self-locking clasps secure the opening—reliable during travel, yet releasing smoothly with a single-handed pull when inspiration strikes.
Chest trap and luggage attachment strap
The adjustable chest strap enhances stability and comfort across different body types whilst the luggage attachment strap simplifies travel by securing the backpack to rolling cases.
Designed for the elements
The Vandra Backpack combines practical protection with refined craftsmanship. Water-resistant zippers and a moisture-repellent surface keep equipment safe in light rain or splash conditions, while hand-embroidered detailing and precision laser-engraved brand marks highlight Hasselblad’s signature blend of tradition and contemporary design.
